Business Administration Ba (C), International Marketing, 7,5 Credits
The purpose of this course is to learn about:
- The internationalization process of companies and their establishment in foreign markets
- Cultural differences and problems in international marketing
- The importance of personal relationships in international business
- International business negotiations
- Doing business in the global market
Entry requirements
Business Administration Ba (A/B) 52,5 Credits, with at least 22,5 Credits at Ba (B) level.
Contact
Study at Mid Sweden University
Mid Sweden University is a two-campus university with campuses in the city centres of Östersund and Sundsvall, two beautiful cities located in...
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Exchange students are students coming to Mid Sweden University for one or two semesters within the framework of an exchange agreement.