Business Administration Ba (C), International Marketing, 7,5 Credits
The purpose of this course is to learn about:
- The internationalization process of companies and their establishment in foreign markets
- Cultural differences and problems in international marketing
- The importance of personal relationships in international business
- International business negotiations
- Doing business in the global market
- The internationalization process of companies and their establishment in foreign markets
- Cultural differences and problems in international marketing
- The importance of personal relationships in international business
- International business negotiations
- Doing business in the global market
Autumn 2023
- Start: Autumn 2023
- Study period: Week 40 - 44
- Study form: Standard course of studies
- Study pace: 100%
- Campus: Östersund
- Language: English
- Code: MIU-L4X03
Entry requirements
Business Administration Ba (A/B) 52,5 Credits, with at least 22,5 Credits at Ba (B) level.
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