Business Administration Ba (C), Management in the Experience Industry, 7,5 Credits

Save favourite

The aim of the course is to give students knowledge and understanding of the experience industry and its specific management questions. Marketing is seen as a driving force affecting business process. Part one will provide the students with a basic knowledge of the evolving experience industry. Part two will study the electronic markets associated with this phenomena from a marketing perspective.

Entry requirements

Business Administration BA (A/B), at least 52,5 Credits, of which at least 22,5 Credits at BA (B) level.

Studenter Campus Sundsvall

Why Mid Sweden University

Mid Sweden University is a university full of opportunities! Not only your study time here will be rewarding, but also the time outside the...

Application and admission

The first thing you need to do if you want to apply for a study place at our university is to identify which applicant group you belong to. Are...

Studiesituation, G-huset Östersund

Application procedure

Mid Sweden University has a new nomination and application system for students from partner universities.

Courses in English

Courses taught in English 2019/2020 are published below.