This course introduces the principles of service co-production processes in tourism firms, their competitive environment, and related competitive (e)service strategies. It focuses on the micro-economics of tourism demand and supply, the macroeconomics of tourism and growth theories and looks at the economics of tourism sustainability and the limits of neoclassical economic analysis.
Lectures, field trips, seminars and tutorials
Bachelor exam in human geography, tourism studies or similar disciplines. TOEFL with a minimum score of 550 on a paper-based test and not below 4.0 on the TWE, or 213 on a computer-based test and not below 4 on Essay Rating, or a minimum score of 79 on internet based test and not below 17 on the TWE.
- IELTS (Academic Training) with a minimum overall score of 6.0 and a minimum score on the specific parts of at least 5.0