Business Administration BA (C), Relationship Marketing and Brand Strategy, 7.5 hp
The course focuses on brand theory and marketing theory on both strategic and theoretical level. The aim of the course is to give a deeper understanding of brand and marketing theory as well as to give deeper understanding of practial implications.
Spring semester 2024
- Start: Spring semester 2024
- Study period: Week 3 - 7
- Study form: Campus
- Study pace: 100%
- Campus: Östersund
- Language: English
- Code: MIU-L4X90
Entry requirements
General entry requirements